Articles by Renan Botelho de Carvalho
Kirsty Glenne on Paravel’s comeback, from bankruptcy to relaunch
Paravel is back. The American travel brand, which filed for bankruptcy in May 2025 and was bought by ATR Group, relaunched on October 8 with a tight edit of its best-known pieces, including the Aviator suitcase and Signature Canvas Tote. “What we saw was a brand with genuine consumer love, recognition, and demand that had never gone away,”...
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Kristen D’Arcy on bringing True Religion’s Y2K codes to a new generation
True Religion’s marketing strategy can be summed up in three words: then and now, Kristen D’Arcy, who became the brand’s first chief marketing officer in 2023, told FashionUnited. “‘Then and now’ is about honouring our history while inspiring consumers to make the brand their own,” D’Arcy said. "Our heritage gives us a rich foundation of...
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How Brier Holloway is scaling upcycling at Rokit Originals: 'Fabric first and design second'
Brier Holloway spent years reworking streetwear for a skateboarding company before joining Rokit Originals, the upcycling label of London vintage retailer Rokit. The move gave her the chance to take rework to a new level. “It allowed me to explore upcycling on a much larger, more commercial scale,” Holloway told FashionUnited. Holloway trained...
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Victor Tam on growing Monos from luggage brand to lifestyle label
Minimalist suitcases put Monos on the map, but co-founder and CEO Victor Tam built the brand with a wider ambition from the start. “We’ve always seen Monos as a travel and lifestyle brand rather than simply a luggage company,” Tam told FashionUnited. Since launching in Vancouver in 2018, the brand has expanded into sunglasses, opened its own...
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Sedgwick Cole Jr. on how Lee’s chore coat outlasted a century of trends
Lee’s chore coat was built in 1925 to withstand farm and railroad work. A century later, its design has withstood something else: changing fashion trends. “Lee never has been the loudest brand. But we’re one of the longest lasting,” Sedgwick Cole Jr., Lee’s global head of design, told FashionUnited as the brand celebrates the jacket’s 100th...
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Leica bets on Formula 1 to reach new luxury customers in the US
Mike Giannattasio spent years selling fine watches and writing instruments at Montblanc, Dior Watches and Breguet before joining Leica. He sees more in common between those worlds than one might expect. “Selling a watch, a camera or a writing instrument is never just about the object,” the president of Leica Camera North America told...
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Michael Buckley on True Religion’s journey beyond denim and toward 1 billion dollars
True Religion made its name with horseshoe-stitched jeans that sold for hundreds of dollars at department stores in the 2000s. Today, sportswear and accessories make up more than half of its product assortment, and chief executive Michael Buckley no longer calls it a denim brand. “True Religion is an authentic and accessible lifestyle apparel...
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Asos appoints Tommy Hilfiger’s Nick Goodchild as AI and creative studios director
Nick Goodchild, former vice president of global brand transformation at Tommy Hilfiger, has joined Asos as the British retailer’s new AI and creative studios director. According to the announcement sent to press on Tuesday, Goodchild will integrate AI into content production at scale. “Nick brings a rare combination of creative leadership,...
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How to build a modelling career in the age of nepo babies
Apple Martin, daughter of Gwyneth Paltrow and Chris Martin, made her runway debut at Chloé’s spring 2027 show in Paris on October 1. By the next day, social media had already labelled her a “nepo baby” — a term used to describe someone who appears to benefit professionally from their famous parents. She wasn’t the only member of fashion’s nepo...
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WatchTime New York on staging a uniquely American watch show: 'Less pretense and more fun'
WatchTime New York returns to Gotham Hall in Manhattan from Friday to Sunday with a record 48 exhibiting watch brands. For the event’s publisher Sara Orlando, what sets the event apart from its European counterparts is its American character: “less pretense and more fun.” “Most of our American guests did not grow up going to watch shows with...
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